With so much focus on customers, we often loose sight of our employees. We must remember that our company is nothing without them, the customer service and quality depends upon these skilled and motivated employees.
Employees should be seen as an asset not as expense and assets are something you invest in. One indisputable fact is that front-line workers, those who interact daily with customers, know the customers the best. However managers have a tendency to think they have all the answers. They don’t believe me.
If we consider a company to be a human body, then employees are the blood and brain. Having good employees can flourish the company and take it to whole new level.
“Clients do not come first. Employees come first. If you take care of your employees, they will take care of the clients.” – Richard Branson
“You don’t build a business. You build people, and people build the business.” – Zig Ziglar
Nobody builds a long-term future on short-term thinking. Long-term thinking must include people development i.e hiring, training and empowerment. It does not make sense to hire smart people and have them follow stupid rules. And it also does not make sense to hire smart people and not to empower them and keep them on short-term tactical objectives. If you need loyalty of your employees you have to earn it.
Happy employees can do such miracles, that you don’t even need to push them hard to work; they take their own initiatives and creative ideas to improve productivity. A harmonious working environment and mutual respect will keep them going for long-term.
Happy employees equals to happy customer; hence higher profits. Employees can build a brand and can destroy it. The best example is of Nokia, due to delayed decision making by the top management Nokia gone from best to no one. It is good to see it coming back.
If you want your company to be healthy and happy then your employees should feel the same. Give them opportunities, let them be a part of decision making, appreciate them, timely growth in-terms salary and position, give them recognition and give them proper training to improve their skills. Then these assets will generate revenues you can’t even imagine.
Again and again we see bad decisions between short term profits and long term gains. We need to wake up to the many benefits that come from happier employees.